Technology Media Center:
Continuing its tremendous and consistent levels of growth, Twitter topped 23 million unique users as of June, 2009, and appears to be the favored platform of America's leading companies. The evidence? According to a study released by Burson Marsteller and recently reported in Mashable, 76% of Fortune 100 companies named Twitter their preferred social media platform, with 54% maintaining an active corporate presence on the site. Clearly, Twitter is not a site to be overlooked for those in the recruiting industry. For every grinning dad embarrassing his son by tweeting that he's sitting in his chair (yes, I've seen your commercials, oh mighty mobile services provider), Twitter offers scores of individuals who communicate regularly with business and career related topics in mind. If you're in recruiting and want to know the best methods by which to source Twitter regulars as active and passive candidates leads, check out our 2009 webinar by Geoff Peterson, a recruiting industry superstar, blog editor, and author. With over eight years full life-cycle recruiting, Internet sourcing and research experience nationwide, Geoff Peterson is an expert at using the web to source and recruit in filling priority hiring requirements for companies small, large and Fortune 500 in scope. As the Managing Principal of General Lead and the author of "The Sourcer's Playbook," offering over 100 "play-by-play" tutorials for sourcing active and passive candidates over the Internet, Geoff turns his focus here to using Twitter effectively as a sourcing tool. A self-confessed Twitter super-user, Peterson offers a complete primer that will be welcomed by recruiters who are new to the micro-blog as well as those who may be tweeting but don't understand it's full capabilities for sourcing and recruiting active and passive talent. From this video primer, you'll be introduced to: * Setting up your Twitter account * Twitter functionality * Searching for candidates by field * Being followed and saving favorites * Gathering information and leads * PowerTwitter for Firefox * Managing Twitter with TweetDeck * Posting to multiple networks simultaneously As the editor of one of the recruiting industry's favorite blogs, StaffBytes (www.StaffBytes.com), Geoff has always freely offered his time, tips, techniques and instruction in helping other recruiters advance their sourcing skills. If you are new to Twitter, or simply want to advance your use of this growing social networking platform, Peterson's webinar is the one for you. For more information or to order the complete video referenced in this CollegeRecruiter.com webinar preview, go to our webinar description and ordering page at: http://recruitwithtwitter.eventbrite.com As with all of our webinar videos available, you'll download and keep it, receiving the complete video and a slide show handout. Share the viewing of the video with others on your recruiting team or within your organization; but, remember, that copying or duplication to others is strictly prohibited. To see a linked list of all currently available CollegeRecruiter.com webinars, go to http://www.eventbrite.com/org/228692721?s=1309493